Posts Tagged 'ideas'

How to Change the World (in one easy step)

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I recently had the privilege of delivering the opening keynote address at the annual convention of Mensa. This can be a little intimidating, because the sole requirement for membership in Mensa is that you be a genius (in the top 2% ...

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The Crucial Thing Your Customers Can’t Tell You

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So I was reading an online article yesterday about the iPad (because, as we all know, there haven’t been enough articles about the iPad). The article itself wasn’t earth-shattering—something about how the iPad is outselling Mac computers—but I thought one of the comments was hugely insightful. The thread was about why Apple products, particularly the iPod, the iPhone, and the iPad, are so immensely popular. The comment that caught my eye (or, in AppleSpeak, my “i”) was this:

Everybody else is ...

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How to Solve Your Problems…for Fun and Profit!

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You have a problem. I’m not being judgmental, just making an observation. You have a problem. (You: “Wow—it’s like you totally get me!”) Yeah, spooky, isn’t it? But how did I know you have a problem? Because you’re human, and all humans have problems. Bill Gates has problems (for example, he’s never really found a haircut that works). So right now you may be thinking, “All right, so we all have problems. What I really want to know is how ...

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The Power of Ideas

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I’ve been talking a lot about ideas lately. I love ideas. I love coming up with them, I love watching others come up with them, I love seeing them brought to fruition. It’s been said that, in business, nothing happens until somebody sells something. That may be true, but you know what? In virtually everything—business included—nothing happens until somebody has the idea for it. Look around you. Everything you see (at least everything human-made), from the shoes on your feet ...

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