Why Brainstorming Doesn’t Work

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Brainstorming! A great way to come up with lots of great ideas, right? WRONG! Turns out brainstorming — at least, the way most people do it — doesn't work. Here's why.

If you're a video person, I lay it all out in the video below. If reading is more your thing, skip the video and hop straight to the transcript below!

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How to Become a Breakthrough Thinker in Two Easy Steps

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In a rapidly changing and increasingly competitive world, the next breakthrough idea wins.

Depending on how you feel about #innovation, #creativity, and #breakthrough thinking, you may find this concept either frightening or exhilarating.

It’s frightening if you think of innovation, creativity, and breakthrough thinking as specialized skills that are only available to “the others.”

It’s exhilarating if you realize that innovation, creativity, and breakthrough thinking are natural human traits that are available to us all.

In other words, if you ...

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How to Be the Disruptor and Not the Disrupted

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You’ve heard of FOMO, right? Fear Of Missing Out. It’s why we’re addicted to Facebook and Instagram and all the rest. It’s why we tell our devices to notify us the instant anything happens anywhere in the world. Because heaven forbid we’re not in the know!

Industry leaders have a similar fear, which I call FOD: Fear Of Disruption. They don’t want to be the Blockbuster to someone else’s Netflix. They don’t want to be the ...

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Why You Need More Distractions in Your Life

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I grew up in the shadow of an Amish dairy farm (depending on where the sun was, of course) in Lancaster, Pennsylvania. Now, if you’ve spent as much time around the Amish as I have, you know that they’re kind of big on horses. And if you’ve spent as much time around Amish horses as I have, you know that they all have something in common.

They’re all wearing blinders.

Partially as a fashion statement, of course, but mostly so that they ...

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The Difference Between Breakthrough Thinkers and the Rest of Us

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We all run into obstacles.

Maybe it’s a business change that we don’t like; a traffic jam when we’re already late; a system or process that feels overly cumbersome. But we all run into obstacles.

And what do we do when that happens? What do we do when we run into that obstacle?

We whine. Grumble. Curse. Complain. Gripe about it to others.

And that’s where most of us stop.

In other words, the entire process for most of us looks like this:

  1. Run into obstacle.
  2. Complain ...
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How to Cultivate a Disruption Mindset

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Disruption.

It’s more than just a corporate buzzword.

It’s the new way of the world.

Amazon did it with retail. Uber did it with transportation. Apple did it with phones and other devices.

Ask any CEO what they fear the most, and you’ll hear a variety of answers. Recession. Talent exodus. Brain drain. All valid concerns. But the one that really keeps them up at night — the one they talk about in the back rooms where nobody else can hear ...

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