Don’t Ignore the “Small” Opportunities

Posted by:

How many opportunities (including BIG ones) are you leaving on the table because you’re ignoring the small game?

I was just reading an interview with Paul McCartney’s bass player, Brian Ray (and what kind of pressure must that be—playing bass for one of the greatest rock bassists of all time?!). The interviewer asked the obvious question: “So, how did you get the McCartney gig?” I think Brian’s answer is a great business lesson for all of us. Here’s what he said:

“In ...

Continue Reading →
0

Change, Communication, Creativity, Customer Service, Producing Results, Work Ethic

, , , , , , , , , ,

What It Takes to Be a Champion

Posted by:

Marathon match scoreboardJune 23rd, 2010 is a date that will go down in Wimbledon history. This is the date that two guys whom you’ve probably never heard of—Nicolas Mahut and John Isner—battled for ten straight hours in a match that had to be completed the following day because, well, because it got dark!

Ten straight hours! Even before it was completed ...

Continue Reading →
0

Leadership, Producing Results, The Beatles

, , , , , , , , ,

The Crucial Thing Your Customers Can’t Tell You

Posted by:

So I was reading an online article yesterday about the iPad (because, as we all know, there haven’t been enough articles about the iPad). The article itself wasn’t earth-shattering—something about how the iPad is outselling Mac computers—but I thought one of the comments was hugely insightful. The thread was about why Apple products, particularly the iPod, the iPhone, and the iPad, are so immensely popular. The comment that caught my eye (or, in AppleSpeak, my “i”) was this:

Everybody else is ...

Continue Reading →
0

Customer Service, Producing Results, The Beatles

, , , , , , , , , , , ,

Stop Lying About “Going to Work”

Posted by:

There’s a guy at my gym whom I call Burl. Not because he’s burly, like you’d expect a gym regular to be, but because he looks like Burl Ives. (For you younger readers, Burl Ives was a rotund, congenial-looking man, whom you may know as the voice of Frosty the Snowman. He was not known for his rock-hard abs.) Burl is there every morning, sitting on an exercise bike, watching TV. Not actually exercising, mind you. I’ve never seen him ...

Continue Reading →
0

Creativity, Producing Results, Work Ethic

, , , , , , , , , , , , , , , , , ,

How Good is Your “Satellite” Team?

Posted by:

We all know their names: John, Paul, George, and Ringo. (If there are any children reading this who don’t know what I’m talking about, these are the names of the Beatles. The Beatles were a pretty famous musical group in the 60s. The 60s was the coolest decade ever, and you missed it. So there.) These four guys changed history, but they didn’t do it alone. Here are four other names:

Brian, Neil, George (a different one), and Mal.

These are just ...

Continue Reading →
0

Creativity, Producing Results, The Beatles

, , , , , , , ,

Does Your Business Have a “Hook”?

Posted by:

You’ve got a nice little business with all the things that a nice little business requires: a great product or service, a company web site, maybe even an expensive sales and marketing campaign. The only problem is, you’re not getting the customers. You’ve built it, but they’re not coming. What’s the problem?

You have no hook.

One of the primary reasons for the Beatles’ enduring success is that, above almost anything else, those boys could write a hook! Some little musical idea ...

Continue Reading →
0

Customer Service, Producing Results, Work Ethic

, , , , , , , , , , , , , , , ,

Page 73 of 92 «...5060707172737475...»