
MAR
2012
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I’m getting ready to board a plane, something I do several times a week. Each time, I’m putting my trust—and my life—in the hands of the pilot. This is, in all likelihood, a person I’ve never met, and never will meet. But I rarely, if ever, think about it, and I’ll bet you don’t either. The trust is so ...
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Would you hire you?
A friend and I were talking recently about Michael Gerber’s seminal book, The E-Myth Revisited, and that got us talking about the by-now-almost-cliched concept of “working on the business” rather than “working in the business.” The basic idea is that a baker (to use Gerber’s example) decides to open a bake shop, and then spends all her time baking rather than running a baking business. To grossly oversimplify, Gerber is saying that, as business owners, we need ...
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See that guy on the left? The one at the Steinway? That’s Andras Schiff, one of the greatest concert pianists alive today. Andras and I have a few things in common: 1) we both play the piano; 2) we both play Steinways (although his preferred instrument is a Bosendorfer); 3) we’ve both had dinner with my sister (but not ...
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A couple of friends and I went to a little jazz club in Seattle on Saturday night. The quartet, led by vocalist Greta Matassa, was outstanding. My friends and I had a wonderful time, but here’s the thing that really struck me:
Towards the end of the last set, late into the night, there were only about fifteen to twenty people left in the club. Yet the band ...
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Back in my Seattle TV days, I used to hang out occasionally with a guy named Dave Grohl, who was the drummer for a little trio called Nirvana. Last night, he and his current band, Foo Fighters, picked up five Grammy awards. While accepting the award for Best Rock Album, Dave said something that really struck a chord (pun intended, ...
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Think about this: Paul McCartney is arguably the most ...
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At a recent convention where I was speaking, I ran into my good friend and science wizard Steve Spangler. As always, I was astounded by just how successful this guy is. He runs a multi-million dollar company, he’s an Emmy winner, and he’s appeared numerous times on The Ellen DeGeneres Show. And if you ask him what he does for a living, he’ll tell you the truth. He’s a science teacher.
So how does a science ...
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Are you ignoring your Fan Club?
It’s one of the biggest mistakes people make in business, and it’s easy to see how it happens. We all like something new, don’t we? It’s like the kid at Christmas (or whatever gift-giving holiday you celebrate)—he’s giddy with happiness when he first opens his presents, and bored to death with them an hour later.
Some of us treat our customers the same way. Maybe it’s the thrill of the hunt, or of the conquest, but ...
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