I was at an event recently where one business speaker asserted that there were four words you should never tell a customer: “I can’t do that.” And he had some very good reasons for this assertion:
Your competitors love it when you tell a customer, “I can’t do that.”
It’s music to their ears.
When you tell a customer, “I can’t do that,” you’re giving them an excuse to look elsewhere, and you’re opening a window of ...
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2012

Some of you know that I used to produce a sketch comedy TV show in Seattle called Almost Live! It was on the air for fifteen years, and number one in its time slot for ten straight years. During those fifteen years, my team and I won more than 100 Emmy Awards. At the risk of sounding immodest, we were really, really good at what we did. Our ...
It’s a cold, gray, rainy day here in Seattle, and I noticed fewer people at the gym this morning. Coincidence? Perhaps, but I don’t think so.