The Brilliant Idea That Never Happened

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Salman Rushdie said yes! Sadly, it was five years too late.

A little history: From roughly 1989 to 1998, author Salman Rushdie was actively in hiding because of an Iranian fatwa against him. During that time, he occasionally gave interviews—but always in secret, with no public notice.

Which is how, one Tuesday in 1998, I found out that Salman Rushdie had done an interview with a KING-TV news reporter two ...

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Are You Causing The Buzz, Or Just Reacting To It?

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Imagine this scenario:

You and your team walk into your industry’s annual convention, like you have many times before. But this time, something’s different.

There’s a buzz.

People are looking at you in a way they haven’t before.

They’re elbowing their neighbor, pointing at your team, and whispering, “There they are! That’s them!”

This year, the buzz is about you.

People are saying things about you. Things like:

  • “Have you heard about what they’re doing?”
  • “They’re really changing the game!”
  • “We’re really going to have to raise the bar ...
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How You Feel About Disruption Depends On This

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People don’t like disruption.

People don’t like change.

If you’re like most people (and most people are), you’re nodding your head and saying, “Boy, you got that right, Bill! That’s so true!”

Is it, though?

I think it depends on which side of the equation you’re on.

Harvard Business School professor Rosabeth Moss Kanter wrote, “Change is a threat when done to me, but an opportunity when done by me.”

The same thing can be said for disruption.

We only dislike disruption when we’re on the receiving ...

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Is Your Business Programmed For Success?

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“Your business is getting exactly the results you’ve programmed it to.”

Is that a wake-up call for you?

It was for me when my friend Brian Tracy said it to me last year. He went on to say:

“If you’re unhappy with the results, change the programming.”

It’s really hard to argue with ironclad logic like that, isn’t it?

So let’s break it down. What does “change the programming” really mean?

It means thinking DIFFERENTLY about your business.

Thinking DIFFERENTLY about your products and services. Thinking ...

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Innovation May Only Be A One Degree Difference

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I keep telling you—innovation is not that hard!

Here’s the misconception: People think that to be an innovator, you have to be wildly creative. You have to think completely differently than anyone else. When they zig, you have to zag. Your perspective has to be 180 degrees from everyone else’s.

Here’s the truth.

To think like an innovator, sometimes you only have to change your perspective by one degree.

Sometimes, you only have to think a LITTLE differently than other people. (Or, perhaps more ...

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