How to Get “Buy-In” for Your Ideas

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For 15 years, I was the producer of a sketch comedy TV show in Seattle. Each week we would have a “pitch meeting,” where we would sit around a table and read our new material, hoping to get it onto the show. Although the ultimate decision was mine, it was actually a pretty democratic process: if we laughed at something, it had a good chance; if we didn’t, it was out. Some pieces were clear winners or losers, but most ...

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