[Tweet “Stainton’s 10 Commandments of #Humor “]

1. Thou shalt target thy audience

This is the first and great commandment! You must know who your audience is, and choose your humor appropriately. This doesn’t mean just knowing who the group is, or even who the individuals who comprise the audience are. It means understanding the occasion, knowing the back-story of the group, assessing the dynamics of the event. I was speaking to a group whose venerable and much beloved founder had just ...